Beijing’s crackdown on capital flight is also expected to cast an impact on the gambling business in the Lion City.
Singapore’s two gambling resorts, the Marina Bay Sands – owned by the Las Vegas Sands Corporation – and locally-owned Resorts World Sentosa have both seen revenue decline, and have tried to get visitors to spend on non-gambling activities. At the lavish Marina Bay Sands, for instance, there’s a 57-storey high, 150-metre rooftop infinity pool and an art museum.
The Singapore Tourism Board has also been intensifying marketing efforts in tier-one and two cities in China by partnering with the country’s digital players like Tuniu and curating content on Singapore’s tourist attractions for Chinese platforms, including WeChat and Dianping.
