The U.S. is setting an example for the world in terms of tax friendliness, Barclays CEO Jes Stanley told CNBC Thursday.

“The USA has clearly embarked on a strategy to be very business friendly as a regulatory matter and now as a tax matter, and the question is how is continental Europe going to respond?,” he said.

The American banker took over as Barclays chief executive in 2015 on a pledge to rebuild the bank’s scandal-ridden reputation, becoming its fifth CEO in seven years. Prior to that he spent 34 years at J.P. Morgan, eventually becoming CEO.

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